Most wasted ad spend isn't dramatic — it's quiet. A campaign's cost-per-result creeps up week over week. A winner keeps spending after it stopped converting. A tracking tag breaks and your numbers look fine because nothing's being recorded. By the time it shows up in a monthly report, you've already paid for it.
jujugrowth connects to your ad accounts and analytics read-only, imports up to 90 days of history, and checks them every day against your own real numbers — then tells you the moment something drifts.
Your "Retargeting — Broad" campaign held a ~$14 cost per purchase for weeks. Over the last 9 days it drifted to ~$23 while daily spend stayed flat — so it's quietly buying fewer sales for the same budget. jujugrowth flags it with the trend, the dates, and the math, in your currency: "~$80 of the last 9 days' spend bought nothing it would have a month ago." You decide whether to cut, cap, or investigate — nothing changes without you.
Every alert comes from your real connected numbers, not heuristics about "businesses like yours." And jujugrowth never touches your budgets — it watches and tells you; you act.
Daily monitoring and these alerts are part of the free Explore tier. Deeper analysis and competitor watch are on the paid Pro plan.
Wasted spend: 15 "free"/how-to search terms spent ~$34.89 with zero conversions — searchers who'd never buy. jujugrowth blocked them as negatives automatically and sent the budget back to real buyer intent.
Dead campaign: a Google campaign Google itself reported as "healthy" served ZERO impressions for a full day — flagged the same day, not a month later. Real alerts on the stores we run jujugrowth on.